Friday, March 16, 2012

Hot dogs cause butt cancer

The ads of the world didn't manage to sufficiently annoy me this week, so I'm writing in favor of a particular ad campaign: the "hot dogs cause butt cancer" ads in various cities across the U.S. sponsored by the Physicians Committee for Responsible Medicine (PCRM).

PCRM, with an admittedly pro-PETA stance, claims to have conducted studies that prove hot dogs are the leading cause of colon and rectal cancers. But instead of releasing a high-falutin medical essay that only doctors will read, they took to the streets with billboard ads like this one: 

I approve. It's simple, to the point, and is advocating a cause rather than a product. Advertisers take note. PCRM isn't asking or manipulating us to buy anything. Phenomenal. 

Here are some more of their ads:

I've never eaten hot dogs like this.




















And you've gotta love the response of the hot dog industry (Yeah, there's a hot dog industry). According to MSNBC.com, the National Hot Dog and Sausage Council (Now I've seen everything) called the ads:
"outrageous" and "inflammatory," the trade group dismissed the PCRM as a "pseudo-medical animal rights group" bent on turning all Americans into vegans.
Interesting. I can only imagine that the National Hot Dog and Sausage Council is a group of people with high blood pressure and butt cancer who really love hot dogs.

See you all next week.

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